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When applying on-line your cover letter becomes a cover email.
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It performs the same function as a letter and should contain the
same information.
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Specify the position for which you are applying.
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Highlight qualifications, skills and experience.
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Sentences should be short, preferably under 35 words
long.
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Keep a balance between the formality of a letter and the informality
of an email.
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Do not use slang.
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Ensure that your contact details are on the email.
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Make sure you attach your CV.